Slide 5 of 9
Notes:
As mentioned in the previous slide, you might choose to attach points at regular intervals along each axis or vector, indicating the relative values of the given concept. For axes, these would be of equivalent value on either side of the origin point (the middle point), for example:
INDIVIDUALIST – strongly – moderately – origin – moderately – strongly – COMMUNITARIAN.
For vectors, these would simply be intervals scaling up from the origin point:
ORIGIN – low – medium – high – LITERACY.
