Effective visions….inspire action!
Vividly, boldly portray hopes, ideals, and values;
Clearly identify the time horizon;
Describe a ”future history” of actions and projects that created the improved ”present;”
Are written in the present tense, as if the preferred future were real now;
Contain a few transformed elements of the ”past” – 2002 – to contrast the ”past” with the vision’s improved present day.